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There is something to be said about succeeding in taking an idea from its inception to reality in what is a competitive world, and the right marketing tactic can – and often does – make the difference between an idea that is fleeting and a concept that becomes a staple of its industry. Digital marketing is one of the most brilliant ways to bring awareness to a promising concept or product in early development. CEO of InventHelp , Robert Susa, says “tying your invention to an emerging or existing trend that is influencing customer behaviour can be a great way to heighten customer interest and drive sales”. Digital marketing is this era’s print marketing, the king of the advertising and marketing industry.

InventHelp’s procedural system begins by accepting calls from inventors regarding their ideas and projects with full confidentiality. The system then refers the inventor to a nearby office for further consultation, while also sharing with them the experiences of others before them. The company’s website also houses a blog where ideas, stories, insights and warnings are shared, helping the system immerse the inventor into a theoretical framework of success. Accommodations and insight make all the difference for innovators and the case of Andrew Sanderson, an ex-British Royal Air Force engineer and a current inventor, proves this point. Sanderson came up with an extremely durable and functional mechanical pencil as his brainchild product, after beginning his career experimenting on and repairing the Mini Cooper car his father gifted him. He continued such an interest in mechanical devices after joining the Royal Air Force at the age of 16 and received a computer programming degree from ...

All good inventions are ones that are built on a recognition of a gap in the market. There might be ideas that are like yours on the market, but if your product can offer something that the current market (and your prospective competition) cannot, then that is half the battle. As InventHelp CEO Robert Susa says, “maybe there aren’t any other products like yours on the market and you don’t have any competitors, but chances are, there are similar products…yours needs to be better, less expensive, or different in some other key aspect”. He could not be more on point, and it is perhaps his take on bringing inventions to the industry that has made InventHelp such a pioneering force in helping keen inventors get their ideas to the industry. Understanding that, to bring a fantastic idea to the world, there needs to be a whole lot of dedication and a leap of faith is paramount to success. Companies like Susa’s are dedicated to helping the most creative minds get their ideas exposure in the in...

Education is the most important tool in fighting ignorance in society. It’s important to discover advancement in humanity. Education comes in many forms. It may be a general education acquired during primary and secondary school. Education can advance into a professional higher education degree or certificate – it is important even for entrepreneurs keen on creating their own start up capable of helping one invent their own ideas and help with any invention patent . Whether it’s law school or defending and writing a PhD dissertation and thesis, education should have no limit for any person. Unfortunately, because many higher education institutions have strict limits whether it is financial or grade wise, on who is accepted into their school. Some circumstances may actually limit a student into achieving their educational goals beyond a basic public or private education growing up. Fortunately for these students and learners, online open education has started a revolution in finding a w...

The more difficult the economy, the more opportunities, but only the chance comes with those who are strong, determined and persistent because there many people are afraid of the economic crisis as well as wait for a successful miracle, so that it will never come. Therefore, the post will introduce the secret to success inventions in every business situation.

A unique idea must be a special, creative and innovative idea which can be a product, a business model, a production method, or a creative innovation from its product’s system distribution of the business. However, besides the idea of the product is supposed to be the best, we also need to consider the market. You have to make sure that the idea is available in the market because sometimes the product you think is best not actually. invention ideas The complete absence of competition for a product means that the demand for the product does not exist. In fact, it is rare for an idea to be created that would revolutionize the industry, in which case a product that creates a new industry is scarcer, but there are also exceptional exceptions like billionaire Bill Gates of Microsoft Corporation, Steve Jobs of Apple, Mark Zuckerberg of social networking Facebook.